Whitbread

Whitbread are a UK-based hospitality company - the power behind a number of hugely successful budget brands such as Premier Inn, Costa Coffee and Beefeater Grill.

Working with Tonic, their digital design agency, I created almost all the copy for this extremely large corporate site, starting with a new tone of voice to match their newly adopted upbeat and employee-based branding.

Click on the image to launch a separate pdf overview.