Li Websterclients

GO3 Omega-3 capsules

GO3 is an Omega-3 supplement associated with Findus. The brand began life in the US and has since been launched internationally, including in the UK.

I created the tone of voice and copy for the original website launching GO3 in the US. The site was the only channel through which GO3 was initially sold.

GO3's tone for the US is very "up", encouraging and optimistic. The challenge was to write about the benefits of Omega-3, which are mostly highly technical and based on medical research, in a way that was both clear to the target audience (US soccer moms) and suitable for translation into other languages.

Click on the image to download a separate pdf overview of the original US site.

link to est pdf

The current international GO3 website is www.GO3.com

The current UK site is http://uk.go3.com/